There are lots of bars, but the Bar Sport is much more. In every city, in every village, there is a Bar Sport, always with doors facing the main square. Rather than a meeting place or a point of reference, it is a place of the soul, a melting pot for a whole world of situations and characters which we have met at least once, or would like to get acquainted with. At the Bar Sport, the deeds of the great sportspersons passing into legend are handed down: Piva, the football player with a powerful shot, beloved by his fans; the Great Pozzi, the invincible cyclist involved in an endless challenge with the famous Girardoux.